How Netmarble recruited influencers for Lineage 2: Revolution

Netmarble scored a huge hit in South Korea with its launch last year of Lineage 2: Revolution, a massively multiplayer online game on Android and iOS. But it was never clear if the beautiful medieval fantasy game would be a hit in the West. So, the company lined up press, advertising campaigns, and influencers on […]

1 million people recruited to study how genes, habits and environment affect health outcomes

In a quest to end cookie-cutter health care, U.S. researchers are getting ready to recruit more than 1 million people for an unprecedented study to learn how our genes, environments and lifestyles interact — and to finally customize ways to prevent and treat disease. CBC | Health News