Magic: The Gathering and Netmarble announce ‘Project M’ for mobile

It looks like 2018 is going to be a significant year for Magic: The Gathering in the video game sector. We already know that Magic: The Gathering — Arena collectible card game is in the works for PC, and tonight, Wizards of the Coast and South Korean mobile giant Netmarble announced they’re working on “Project M,” […]

How Netmarble recruited influencers for Lineage 2: Revolution

Netmarble scored a huge hit in South Korea with its launch last year of Lineage 2: Revolution, a massively multiplayer online game on Android and iOS. But it was never clear if the beautiful medieval fantasy game would be a hit in the West. So, the company lined up press, advertising campaigns, and influencers on […]

Netmarble enlists Conan O’Brien to market Lineage 2: Revolution

Netmarble Games is preparing to publish its blockbuster mobile game Lineage 2: Revolution in the West, and it has enlisted TV late-night comedian Conan O’Brien to help it raise awareness in the U.S. and Europe. The O’Brien appearance is part of an aggressive marketing campaign as the company prepares to launch the free-to-play, massively multiplayer online […]