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GUEST: Apple’s App Store launch feels like a distant memory now — the glossy buttons, overused gradient, and harsh drop shadows have faded in the rearview for most of us. Similarly, in a few years we’ll have forgotten the arguments we’re now having with our voice assistants — the casual request “Hey Siri” eventually turning…Read […]
Every display in the latest Star Wars film exists to help tell the story. https://media.wired.com/photos/5a56c08e89368d1bf0bd6e53/master/pass/LastJedi-FeatureArt.jpg
GUEST: The healthcare industry is abuzz over consumer engagement and empowerment, spurred by a strong belief that when patients become more engaged in their own care, better outcomes and reduced costs will result. Nevertheless, from the perspective of many patients, navigating the healthcare ecosystem is anything but easy. Consider the familiar use case of booking […]
GUEST: As messaging platforms continue to widen their lead in monthly active users over social networks, conversational interfaces will become the primary interface between brands and consumers. This shift from graphic-led to conversational-led introduces new interaction models that require brands to rethink how they connect with consumers. There have been many best practice guides on […]
GUEST: Computers, like many other technologies, were originally made for the 1 percent. More than 50 years ago, people would be as likely to touch a computer as to perform brain surgery. It wasn’t until Apple created the Apple II, specifically marketed to the masses, that computers began to penetrate the American market. And it […]
How do you avoid getting made obsolete by artificial intelligence in a time when resources and research are largely being funneled toward improving that area of tech? By merging with the machines, according to Tesla CEO Elon Musk. He’s spoken about the potential of brain interfaces, including a “neural lace,” before, but at the launch […]
