The CEO of a company that makes $65 candles explains why they’re worth the price tag

diptyqueAmazon

  • French fragrance company Diptyque is known for its expensive, high-end candles.
  • In a recent interview with Business Insider, the company’s CEO explained the manufacturing process that makes the candles worth the $ 65 price tag. 
  • The company is now ramping up focus on its personal fragrances business in the US.

French-born brand Diptyque has been at the forefront of high-end candle making for decades.

The company dates back to 1961 and Boulevard Saint-Germain in Paris, where three artistic friends — Christiane Gautrot, Desmond Knox-Leet, and Yves Coueslant — set up a shop selling their designs.

See the rest of the story at Business Insider

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Post Author: martin

Martin is an enthusiastic programmer, a webdeveloper and a young entrepreneur. He is intereted into computers for a long time. In the age of 10 he has programmed his first website and since then he has been working on web technologies until now. He is the Founder and Editor-in-Chief of BriefNews.eu and PCHealthBoost.info Online Magazines. His colleagues appreciate him as a passionate workhorse, a fan of new technologies, an eternal optimist and a dreamer, but especially the soul of the team for whom he can do anything in the world.

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