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Getty/Maja Hitij Nike has had a problem with its Jordan brand recently. There is a simple formula that explains how Nike came to this problem, and how it can fix it. The problem probably can be traced back to decisions made years ago. In 1987, Nike partnered with then-rookie Michael Jordan and released the first […]
Nike are the current kit suppliers for Barca and they are already advertising official Coutinho shirts for sale. That’s despite no confirmation yet coming from either Liverpool or Barcelona that a deal has been done. An official release on their shop’s online page yesterday read: “Philippe Coutinho is ready to light up the Camp Nou. […]
The Insider Picks team writes about stuff we think you’ll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase. Nike is having a huge Black Friday sale on sneakers and clothes for men, women, and kids. Use the offer code “EPIC25” at checkout to save an extra 20%. This sale is only […]
NBA on TNT As the 2017-18 NBA season tips off this week, many players will make their debut with new teams after one of the wildest offseasons in the history of the league. But one of the biggest changes in the league has not just one player switching jerseys, but every player, as the NBA ended their […]
Nike on Instagram 2017 is quickly becoming a year Nike Inc would rather forget. For the first time in a decade, the Swoosh did not have the most popular sneaker in the U.S., losing that title to Adidas Superstar last year. The company continues to lose ground to Adidas, which passed the Jordan brand in U.S. sales in […]
NBA.com Nike has taken over for Adidas as the official provider of apparel and uniforms for the NBA and that means new uniforms for all 30 teams. While the changes for some teams will be subtle, there is one prominent change every team will have — the Nike swoosh will be featured on the uniforms, or […]
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– Michael Jordan might spend more time on a golf course than a basketball court these days, but that doesn’t mean Jordan Brand has any plans to stop adding to 23’s legendary signature shoe line. With the help of 2017 NBA MVP Russell Westbrook, Nike recently unveiled the newest version of its halo shoe, the Air Jordan XXXII. The […]
Rob Carr/Getty Images It is now official. The NBA will no longer have jerseys with sleeves. In January, Sara Germano of the Wall Street Journal reported that Nike wasn’t planning to make sleeved NBA jerseys as they take over the league’s uniform and apparel contract from Adidas. However, many people noted that the wording left […]
Turns out Nike will soon start selling sneakers and other sporting goods not only on Amazon, but also on Instagram. Nike CEO Mark Parker has revealed during the brand’s Q4 earnings call that the company will sell goods directly on both platforms, though he hasn’t shared the full details of either partnership. We know that […]
