It costs £65 for a Liverpool replica home shirt with Coutinho’s name and number 11 on.
And despite Barcelona submitting three bids and being desperate to buy him, Coutinho shirts are continuing to sell well from the Anfield club shop.
If he does go, Liverpool will bank well over £100million from any possible sale.
But it’ll be the fans who are hit in the pocket – because they’ll be left with worthless shirts that they can’t get their cash back on.
A club shop worker said: “If he leaves, we’re not giving money back on them. That’s the same with all players.
“People are still buying Coutinho shirts over the weekend.”
Former Premier League star Joey Barton believes the move will go through and said this morning: “He wants out, and if you’re getting up to what are they now, almost £120m, it just looks like how much rather than if or when.
“He’s not a Scouser, he’s a Brazilian.
“He’s already living a fair distance away from home and he’s probably grown up wanting to play for Barcelona.
“No disrespect to Liverpool, but that’s the club Brazilian youngsters grow up wanting to play for nowadays.
“It’s not the Liverpool of the 80s, it’s Liverpool who haven’t won a title for over 20 years, so you can’t blame the boy.
“As I said, it’s just a case of how much and at what moment he goes.”
Express Sport understands Barca are preparing a fourth bid for Coutinho worth in the region of £130m.
The Brazil international is under contract until June 2022 having penned a new deal in January.