IBM
Luis Hernandez Bermejo, FIT Fashion Design Major, Stefka De Ruiter, FIT Fashion Design Major, Grace McCarty, FIT Fashion Design Major, and Amy Taehwa Eun, FIT Fashion Design Major
Today’s young shoppers increasingly want personalized goods. According to an IBM study, 52% of Gen Z females would like to see tools that allow them to customize products for themselves.See the rest of the story at Business Insider
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