Reuters/Rick Wilking
- Dick’s Sporting Goods faced backlash after it changed its gun policies in the aftermath of the Parkland, Florida shooting.
- However, foot traffic actually increased in the two weeks after Dick’s announced the new gun policies.
- 73% of respondents polled by MSN said that they agreed with Dick’s decision to stop selling assault-style rifles.
While Dick’s Sporting Goods faced boycott threats after taking a stance on gun control, data suggests that the initial wave of anger hasn’t been backed by action.
On February 28, Dick’s Sporting Goods announced it would no longer sell assault-style weapons and would stop selling guns to people under the age of 21. The backlash was swift, with employees saying they were quitting the stores and customers threatening to boycott. See the rest of the story at Business Insider
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