Coca-Cola says millennials are decimating sales of Diet Coke — and now it’s going to war (KO)

Diet CokeHollis Johnson

  • Coca-Cola is trying to convince millennials to drink more Diet Coke.
  • The beverage giant debuted new Diet Coke flavors, cans, and ads in January to try and attract new customers. 
  • Diet Coke has struggled to grow sales in recent years, due in part to evolving health trends. 

 

Coca-Cola is depending on millennials who don’t drink Diet Coke to turn around the struggling soda brand. 

See the rest of the story at Business Insider

NOW WATCH: What ‘Dilly Dilly’ means — and how Bud Light came up with its viral campaign

See Also:

SEE ALSO: Diet Coke has just rolled out 4 shocking new flavors — here’s the verdict

Post Author: martin

Martin is an enthusiastic programmer, a webdeveloper and a young entrepreneur. He is intereted into computers for a long time. In the age of 10 he has programmed his first website and since then he has been working on web technologies until now. He is the Founder and Editor-in-Chief of BriefNews.eu and PCHealthBoost.info Online Magazines. His colleagues appreciate him as a passionate workhorse, a fan of new technologies, an eternal optimist and a dreamer, but especially the soul of the team for whom he can do anything in the world.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.