Brits are increasingly steering towards Spain in favour of previous favourites like Egypt and Turkey which have been struck down with terror attacks.
The number of UK visitors to Spain reached its highest figure yet in 2016, spiking the most in over a decade.
It has quashed concern over the fallout from Brexit and its potentially negative effect on tourism.
These figures prove the opposite has occurred, with more being driven into the Spanish economy in the wake of the EU referendum.
This year is set to be no different, with early bookings for 2017 summer holidays already up 16 per cent on last year.
Travel market analysts GfK have revealed the findings, which point to a more positive outlook than expected.
Brits comprise the most tourists by nationality to visit Spain each year.
In 2016 the number of UK visitors jumped by 12 per cent to 17.8 million.
The government of the Canary Islands has formed a Brexit committee, meeting every few months to monitor the impact of the decision.
More than one in three tourists to the Canaries is British, with the destination proving the second most visited region in Spain last year after Catalonia.
British tourist Alison Moore has been visiting the Canary Islands since the 1980s.
She said: “Tenerife is the place we go back to every year for a January week and a bit of sun.
“It’s a short flight and even with the pound it’s a relatively cheap destination.”
