‘Avatar’ was re-released in theaters again over the weekend, 13 years after it debuted — and the box office is a good sign for the upcoming sequel


  • "Avatar" was re-released to theaters over the weekend ahead of the upcoming sequel.
  • It earned $ 30 million worldwide, $ 10 million of which came from North America.
  • It's a good sign for December's release of "Avatar: The Way of Water."

"Avatar" was the biggest movie in the world over the weekend — again.

James Cameron's 2009 sci-fi epic was re-released to theaters ahead of the December debut of its long-awaited sequel, "Avatar: The Way of Water." It grossed $ 30.5 million globally, $ 10 million of which came from North America.

The strong box office for the 13-year-old movie is a good sign for "The Way of Water's" chances.

"Avatar" is the biggest movie of all time, now with $ 2.878 billion at the worldwide box office, including $ 770.5 million domestically.

"Avengers: Endgame" briefly topped it in 2019, but "Avatar" reclaimed its crown after a re-release in China last year grossed $ 50 million.

"Avatar" was remastered for this re-release in 4K at a high-dynamic range and with enhanced sound. Imax screenings accounted for 20% of the global gross and 29% of the domestic take.

The lesson here is to never underestimate Cameron, who also directed "Titanic" — which was the world's biggest movie until "Avatar" dethroned it.

"'You know what? I made "Titanic." This building that we're meeting in right now, this new half-billion dollar complex on your lot? "Titanic" paid for that, so I get to do this,'" Cameron told the studio regarding changes it wanted to make to "Avatar," he said in a recent interview with The New York Times. "And afterward, they thanked me." 

The theatrical industry has a lot riding on "The Way of Water." After a promising summer, blockbuster tentpoles have been lacking in recent weeks. The only surefire hits coming to theaters the rest of the year are "Black Panther: Wakanda Forever" and "The Way of Water."

Because of the movie drought, studios have recently re-released other movies, such as "Spider-Man: No Way Home" and "Jaws." The former earned $ 6.5 million over the four-day Labor Day weekend in the US, and the latter made $ 3 million in that same period.

"Avatar" was up against the new release "Don't Worry Darling" over the weekend, which topped the US box office with $ 19 million after months of offscreen drama.

Read the original article on Business Insider


Post Author: martin

Martin is an enthusiastic programmer, a webdeveloper and a young entrepreneur. He is intereted into computers for a long time. In the age of 10 he has programmed his first website and since then he has been working on web technologies until now. He is the Founder and Editor-in-Chief of BriefNews.eu and PCHealthBoost.info Online Magazines. His colleagues appreciate him as a passionate workhorse, a fan of new technologies, an eternal optimist and a dreamer, but especially the soul of the team for whom he can do anything in the world.

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