PwC
- Bob Moritz is PwC‘s global chairman, and in January wrote a letter accompanying his firm’s annual CEO survey recommending four things every CEO should do.
- We spoke with Moritz at the CECP‘s CEO Investor Forum, dedicated to replacing toxic short-term fixation with a renewed emphasis on creating long-term value.
- Mortiz believes that CEOs have an obligation to committing to a purpose that takes into account all shareholders, not just because it’s morally good, but because it’s necessary for survival.
- This post is part of Business Insider’s ongoing series on Better Capitalism.
For the past two decades, professional services giant PricewaterhouseCoopers has been surveying more than 1,000 CEOs around the world each year.
Over the past few surveys, it’s become clear that a growing number of CEOs are concluding that maximizing quarterly growth is not the path to sustainable, long-term value.See the rest of the story at Business Insider
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