THE PROGRAMMATIC TV AD EXPLAINER: Forecasts, top trends, and barriers to adoption in the programmatic TV ad-buying space

BI Intelligence This is a preview of a research report from BI Intelligence, Business Insider’s premium research service. To learn more about BI Intelligence, click here. The TV ad industry is one of the largest ad segments in the US — and it’s ripe for digital disruption. The first TV commercial aired in the US […]