Adobe Adobe is stacking up the advertising industry executives in its ranks. Adobe last year dove head first into the ad tech sector with the acquisition of TubeMogul, which helps marketers buy video ads all over the web using software and data. Now, the company has brought on an executive straight from the media-buying world to help […]
Tag: Adobe
Adobe: Office workers aren’t worried about bots taking their jobs
GUEST: There’s a popular perception out there that most people, particularly office workers, are concerned that artificial intelligence (AI) is coming for their jobs. After all, more and more simple tasks in the workplace have become automated like daily reminders or finding and editing electronic documents. But despite these advances in technology, are office workers […]
Adobe Flash Will Finally Die Off in 2020
No, for real this time. https://media.wired.com/photos/59778f7758f558732a26fe36/master/pass/flash_ded-02.png Wired
Adobe taps Apple, Google, Facebook, Microsoft, and Mozilla to kill Flash by 2020
Flash will officially be dead in three years. Adobe today announced it will stop updating and distributing its Flash Player at the end of 2020, encouraging content creators to migrate existing Flash content to open formats. Furthermore, Apple, Facebook, Google, Microsoft, and Mozilla have also announced their own plans to help Adobe kill Flash. Flash […]
A $1.3 billion tech upstart struck a deal to ‘leapfrog’ competitors like Adobe and Oracle
The marketing tech company Zeta Global has acquired the artificial intelligence startup Boomtrain. The deal is said to be valued between $ 35 and $ 40 million, according to people familiar with the matter. Zeta Global aspires to compete with giants in the “marketing cloud” sector, such as Adobe, Oracle, Salesforce and IBM. These companies offer marketers a […]
Adobe launches free document scanning app for Android and iOS
Adobe is getting into the mobile scanning game with a new free iOS and Android app that is supposed to provide users with high-quality images of physical content they want to capture digitally. It’s called Adobe Scan, and works similarly to a bunch of other apps already available. Users point their smartphone cameras at whatever […]
Adobe is now officially an ad tech company (ADBE)
TubeMogul Adobe has launched a platform called Advertiser Cloud that will allow its customers to manage and buy its digital and TV ads, the company announced Tuesday. The launch follows Adobe’s $ 540 million acquisition of video ad tech company TubeMogul, which closed in December. The Adobe Advertising Cloud includes three components: Search, TubeMogul’s demand-side platform, […]
Re-imagine Imagine Dragons’ ‘Believer’ for a chance at $25,000 from Adobe Premiere Pro
Adobe’s video editor Premiere Pro is now 25 years old — and to celebrate, the company is giving away $ 25,000 to the editor with the best re-imagined music video for Imagine Dragons’ Believer. Participants will gain access to the uncut footage from the band’s latest video, directed and edited by Matt Eastin, and have until April […]
This new Android virus poses as an Adobe Flash Player update
If you use an Android device and happen upon an update for Adobe Flash player, you’d best not download it. A new strain of malware posing as an innocuous software upgrade is spreading like wildfire via social media and compromised websites. It looks legitimate enough to fool, at first. A malicious link directs unwitting users to a download page that […]
Adobe retires the Creative Suite, now 500-plus features behind the Creative Cloud
Adobe stopped updating the Creative Suite about four years ago in favor of the subscription-based Creative Cloud and now Creative Suite has officially retired. While the software bundle has not been updated in the last four years, purchasing a stand-alone version of Photoshop and other Adobe programs was still possible if you were OK with […]
