Tag: Adidas

28 APR

Nike, Under Armour, and Adidas are reportedly spurning Lonzo Ball after his father pitched an unprecedented business idea

Matt York/AP Lonzo Ball has declared for the NBA Draft after one season at UCLA and his business team’s first moves are already raising eyebrows thanks to the unusual demands of his boisterous father, LaVar Ball. For most basketball players who are projected to go at or near the top of the draft, their first income […]

24 APR

ADIDAS CEO: Making shoes in the US is ‘very illogical and highly unlikely’

AP/Matthias Schrader Adidas CEO Kasper Rorsted has some sad news for those expecting a manufacturing revival in either the US or Europe. Speaking to the Financial Times, Rorsted dispelled the notion that the bulk of manufacturing could come back to Europe in the near future. “Our production landscape is 90% Asia-based. I do not believe, and […]

22 APR

Adidas will sell more shoes partially made with ocean trash

In honor of tomorrow’s Earth Day celebrations, Adidas is unveiling yet another collaboration with Parley, an organization that focuses on protecting oceans from being polluted. This includes three new models of its flagship running shoe, the original Ultra Boost, Ultra Boost Uncaged and Ultra Boost X, all of which feature a Primeknit upper made mostly […]

21 APR

Adidas is getting serious about making sneakers from ocean waste

Adidas Adidas is getting serious about its sustainability initiatives and showing that going green doesn’t have to make customers blue. With new ocean-inspired coloring, Adidas is releasing “Parley” versions of its most popular Boost running shoes: the Ultraboost, Ultraboost X, and Ultraboost Uncaged.  Parley is Adidas’ partner in the Parley A.I.R Strategy, which turns ocean plastic waste into […]

16 APR

We pounded the pavement in Adidas’ 3D-printed Futurecraft 4D shoes. For science!

Sneakers aren’t just rubber and fabric anymore, and a new type of swoosh or logo can only take you so far. These days, shoes lace themselves at the press of a button, and some are even crafted out of liquid. Now, Adidas is joining the high-tech fray with footwear that’s literally chiseled by light and oxygen, […]

11 APR

5 bots to try this week: Vexera, Instant Translator, Chillin’, Chatty, and Adidas Women

Here are the five most popular bots this past week, as they appear on Botlist. Give them a try and let us know what you think. 5. Adidas Women adidas Studio LDN is a hangout space for workout warriors. We’re bringing you the best fitness classes, adidas Runners sessions, product testing and nutritional workshops. Available on […]

08 APR

Adidas wants to sell 100,000 3-D printed sneakers

Enlarge (credit: Adidas) German shoemaker Adidas will begin mass-producing a shoe with a 3D-printed sole, the company announced today. The process will allow for more personalized shoes, shaped to an individual’s weight and gait. “This is a milestone, not only for us as a company, but also for the industry,” Gerd Manz, Adidas’ head of technology, told Reuters. […]

07 APR

Adidas Futurecraft 4D starts a new era of 3D-printed shoes

Adidas is back with another sneaker based on a 3D-printed midsole, but this time the company says it’s moving even closer to mass production. The Futurecraft 4D shoe will be the first one using Carbon’s “Digital Light Synthesis” process. The Silicon Valley company’s tech creates 3D items by blasting liquid with light, which Adidas says […]