Taiwanese electronics manufacturer HTC used its position as a VR headset maker to shoot back at the industry’s critics on Thursday. The resulting story HTC tells is an interesting one, both because it makes new claims about VR revenue figures and because any brags from beleaguered HTC about revenue drip with irony by default.
The Thursday blog post from its USA arm, titled “Think VR is dying? It’s just getting started,” cites reports about declining VR sales figures at sellers like Amazon. Rather than dispute a rapid decline in VR headset sales at Amazon or clarify whether other stores’ and chains’ sales figures tell a different story, HTC’s blog post offers its own simple explanation: inventory issues.
“VIVE has paced at its highest sales velocity of all time, for weeks on end, and we sold out,” the post reads. “For a consumer electronic product in its third calendar year, this continued trajectory is nearly unheard of.”