The Apprentice 2017: Who is Elizabeth McKenna? Meet the 'slightly bonkers' florist owner

The Apprentice returns for its 13th series with 18 new candidates ready to tackle Lord Sugar’s challenges.

This year’s bunch are the first to enter the boardroom since Brexit proceedings got underway, which Lord Sugar mentions in the first episode.

“We’re in strange times now, with Brexit,” he tells the candidates.

“But be under no illusion, in this process I’m the one who decides who’s going to remain and I’m the one who decides who’s going to leave – simple as that.”

Lord Sugar is joined in the boardroom by business heavyweights Karren Brady and Claude Littner, who will help him put the 18 contestants through their paces.

This year features a diverse bunch of entrepreneurs from the worlds of fashion, floristry, law and more.

Each week they will be split into two groups to tackle tasks that are “bigger than ever”, as Lord Sugar challenges the contenders to prove they can handle today’s tricky economy.

This year’s challenges include creating a range of creating a range of burgers, branding and selling robots and running a doggy day care.

After each task one or more will be fired as the candidates compete to win a £250,000 investment for their business and Lord Sugar as their business partner.

Who is Elizabeth McKenna?

At 39, Elizabeth is this year’s oldest – and most eccentric – contestant.

The florist chain owner describes herself as a “slightly bonkers country girl” who loves dogs and horses.

She says: “My big feet are good for two things: getting me into trouble as they’re as big as my mouth and I constantly get them stuck in it, but they also kick butt.”

Elizabeth considers herself a hands on, practical person, and says that her “killer business instincts” and “shoot from the hip” mentality make her a strong decision-maker.

READ MORE: WHO IS SIOBHAN SMITH?

When is The Apprentice on?

The series kicks off tonight (Wednesday October 4) at 9pm on BBC One.

Immediately afterwards at 10pm, Rhod Gilbert will host The Apprentice: You’re Fired on BBC Two, where he will be joined by celebrity fans and business professionals to dissect and debate the week’s episode.

Both shows will be made available to watch online on the BBC iPlayer immediately after they have aired.

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Martin is an enthusiastic programmer, a webdeveloper and a young entrepreneur. He is intereted into computers for a long time. In the age of 10 he has programmed his first website and since then he has been working on web technologies until now. He is the Founder and Editor-in-Chief of BriefNews.eu and PCHealthBoost.info Online Magazines. His colleagues appreciate him as a passionate workhorse, a fan of new technologies, an eternal optimist and a dreamer, but especially the soul of the team for whom he can do anything in the world.

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