BARCLAYS: Google search data has a ‘very high correlation’ with Netflix’s US subscriber growth (NFLX)

Netflix Google search data on Netflix has shown a “very high correlation” with Netflix’s US subscriber growth, according to Barclays. The firm found that domestic Google Trends data on the word “Netflix” in one quarter tended to be predictive of Netflix’s growth in subscriptions for the following quarter.   If you’re looking to forecast Netflix’s […]

Since ‘The Handmaid’s Tale,’ Hulu’s new subscriber sign-ups have nearly doubled, as it takes on Netflix

Hulu You might not have noticed until recently, but Hulu’s been running original programs for six years. Thanks to “The Handmaid’s Tale,” which premiered in April and won eight Emmys in September (including the first outstanding drama win for a streaming service), things are finally starting to take off for its original series. Hulu noticed a significant rise in […]

YouTube 'Bug' Has Been Screwing Users Subscriber Counts

The trolls over on 4Chan’s politics board noticed a curious YouTube glitch this week that allowed them to drive down subscriber numbers on any channel their tiny hearts desired. Today, the Team YouTube Twitter account announced that uh, yeah, there’s a bad bug rapidly dropping subscriber counts. [embedded content] 4Channers on /pol/ realized that they […]