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The next chapter of Juicero’s troubled saga will include staff layoffs, according to a company letter obtained by Fortune. The company’s CEO, Jeff Dunn, told employees that along with a focus on its second generation juicer, and bringing down its cost in particular, Juicero would be cutting around 25 percent of its staff. Most of […]
Enlarge (credit: Juicero) According to a letter to employees sent today, Juicero CEO Jeff Dunn allegedly called for a “strategic shift” at the company that would involve cutting 25 percent of staff and dropping the price of the press to under $ 200. Juicero found itself in the Silicon Valley limelight in April, when Bloomberg reporters got […]
Screenshot via mysmalt.com It is with a heavy heart that I must inform you of a “smart salt shaker” called “The Smalt.” Oddly, the shaking aspect of this shaker is still decidedly unplugged—you still have do all the shaking; Smalt just “tracks” it for you. (And lights up. And plays music.) It is, essentially, the […]
Enlarge / In this post a venture capital partner pulls apart this machine. (credit: Juicero) A product designer and venture capital partner took apart a Juicero to see what made the notorious $ 400 juice presser so expensive. What he found was eight separate machined parts and a slew of custom plastic pieces that likely […]
Silicon Valley’s $ 400 Juicer May Be Feeling the Squeeze Ellen Huet and Olivia Zaleski, Bloomberg We never bought into the hype of a $ 700 juicer, but the folks at Juicero were able convince some that its WiFi-connected device was worth the investment. Well, you now only have to hand over $ 400 as […]
Juicero is a startup that sells a $ 400 machine that squeezes packets of diced fruit and vegetables to produce fresh juice. A person might assume that a product so simple and boring, yet weirdly expensive, couldn’t possibly attract the entire internet’s derision. A person would be wrong. It’s best to begin this story in […]
Enlarge (credit: Juisir) A cold-press juicer maker called Juicero found itself in the center of a lot of unwanted attention this week when Bloomberg reporters discovered that they could press juice out of the company’s proprietary juice bags with their bare hands—without the help of the accompanying $ 400 appliance. But Juicero apparently still wants […]
If you can’t afford to buy the $ 400 Juicero for your home, there’s now another way for you to get your cold-pressed juice fix. Thanks to a new partnership with Whole Foods, you can now find the countertop cold-press juicer at your favorite high-end grocery store. Beginning this month, Juicero will unveil 11 juice bars […]
