DeltaDNA: More mobile game developers see the value of in-game ads

EXCLUSIVE: Mobile game developers are embracing in-game advertisements as an important way to monetize games, according to a study by analytics firm DeltaDNA. The company, based in Scotland and San Francisco, said in its 2017 DeltaDNA Ad Survey that developers have shifted their view of ads in the past year. Last year, more developers saw […]

Star Wars Battlefront 2 news: EA reviews in-game purchases after HUGE backlash

Star Wars Battlefront 2 developer EA has ditched its controversial microtransaction system. Fans were outraged to discover the true cost of unlocking hero characters like Darth Vader, which were originally meant to cost 60,000 in-game credits. Loot box rewards were also a source of controversy, as fans argued that Star Wars Battlefront was a pay-to-win game. EA […]

Unified auction, not header bidding, drives more revenue for mobile in-game advertising

GUEST: Optimizing ads are a hot topic these days, and we’re constantly witnessing disruption aimed at improving advertising transaction standards. Why? At the end of the day, it’s all about one thing — helping publishers maximize their revenue, and part of that discussion has been around a topic called header bidding. What is header bidding? […]

Nintendo fixes a major problem with Switch in-game chat service

Enlarge / This little squid boy can now check Twitter without having to disconnect from his in-game chat session. When Nintendo launched its smartphone-based Nintendo Switch multiplayer coordination app back in July, we took major issue with the baffling decision to disconnect voice chat if you switch to another app or put the phone into […]

Star Citizen developer wants to use your face for in-game chat

Soon, you won’t have to rely on just yelling or typing in all-caps to express yourself in-game. Faceware Technologies is teaming up with Cloud Imperium Games to bring facial animation to Star Citizen. The new Face Over Internet Protocol (FOIP) feature uses webcams to detect expressions and project them onto players’ avatars. Faceware will also be […]

Pokemon Go Fest explained: New event is going to be BIG and have global in-game rewards

Pokemon Go Fest was announced by Niantic earlier this year and will be the first of what is believed to be a new range of global events that fans can enjoy. While the tickets may have sold out in Chicago, more details for the Niantic celebration have been revealed. Niantic’s permit application with the Chicago […]

Persona 5’s In-Game Locations Compared To The Real World

[Images: Source Gaming | Imgur] While Persona 4 takes place in a town called “Inaba,” Persona 5 takes place in Tokyo. This article was originally published on September 27, 2016. It has since been updated with more comparisons. The major Tokyo locations, such as Shibuya Station, match up well enough, but it’s interesting to see […]

Rockstar Releases Busted GTA Online Car That Costs Nearly A Million In-Game Dollars

Source: GTA Forums The latest car added to GTA Online is the Infernus Classic, an expensive 80s-era Vice City vehicle that can now be driven around in modern-day Los Santos. One problem: the car is broken. GTA Online players on the Grand Theft Auto V subreddit noticed that the Infernus Classic can’t turn left without […]

Nier Automata Lets Players Buy PSN Trophies With In-Game Money

Players looking to snag a platinum trophy for Nier: Automata will have an easier time after some a few playthroughs. Trophies will be available for purchase using currency collected in game. As noted by Reddit user youkatei, players can actually buy trophies in game using their gathered money. But don’t fret, this isn’t something you […]