This sandwich shop that’s like a souped-up Panera sells ‘sandwich environmentalism’ — take a look

homegrown sandwich chain 2687Melia Robinson/Business Insider

If the proprieters of a new West Coast restaurant chain get their way, the next iteration of the farm-to-table revolution might be what they call “sandwich environmentalism.”

Homegrown Sustainable Sandwiches uses ingredients that come from the company’s certified organic farms in Washington and California and other local farms. 

“Our idea is that if we thoughtfully curate every little thing about the sandwich — where the grains for the bread come from, how the animals behind our meats and cheeses are raised, what chemicals we’re keeping off our fruits and vegetables — each sandwich will be a little bit healthier for the planet and for the people who enjoy eating them,” the website reads.

We recently tried the food at Homegrown’s first San Francisco location. Take a look.

Homegrown, with its wood-paneled counters, chalkboard-inspired décor, and tablets for ordering, has the vibe of a Whole Foods produce supplier swallowed by an Apple store.

Melia Robinson/Business Insider

Menu boards showed the company’s sourcing guidelines and suppliers. This level of transparency is hard to come by outside high-end restaurants and “Portlandia” sketches.

Melia Robinson/Business Insider

I ordered three menu items and a cup of coffee from boutique San Francisco roaster Sightglass Coffee. My total came to a whopping $ 48.19, including a 15% tip.

Melia Robinson/Business Insider


See the rest of the story at Business Insider


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Post Author: martin

Martin is an enthusiastic programmer, a webdeveloper and a young entrepreneur. He is intereted into computers for a long time. In the age of 10 he has programmed his first website and since then he has been working on web technologies until now. He is the Founder and Editor-in-Chief of BriefNews.eu and PCHealthBoost.info Online Magazines. His colleagues appreciate him as a passionate workhorse, a fan of new technologies, an eternal optimist and a dreamer, but especially the soul of the team for whom he can do anything in the world.

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