Taco Bell
Taco Bell wants to feed your late-night cravings.
The fast-food chain has teamed up with Lyft to offer a new service that enables passengers to request a stop at a Taco Bell drive-thru with just the push of a button.
The service, which has been coined “Taco Mode,” was rolled out Thursday in Orange County, California, and will be available July 27 to 29 and August 3 to 5 during the hours of 9 p.m. to 2 a.m. Taco Bell said it plans to roll the service out nationwide in 2018.
As well as enabling passengers to order drive-thru Taco Bell, Taco Mode also includes a custom in-car menu, free Doritos Locos tacos, and a ride in what the company calls a “taco-themed car.”
Here’s what it’s like to ride Lyft in Taco Mode:
This Taco Bell in Newport Beach, California, is lit up in excitement.
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Here’s one of the “taco-themed cars” that customers can ride in during this time.
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The cars are decked out with Taco Bell swag.
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See the rest of the story at Business Insider