The campaign, which is called Give A Little Love, is hoped to bring some reassurance for families who a worried they will struggle over Christmas.
This year’s advert will look slightly different to the adverts from previous year’s which have included adorable animated characters such as Edgar the excitable dragon, Moz the Monster and Monty the Penguin.
Instead the advert starts with a young boy whose football has become stuck in a tree. But with a small act of kindness, the problem is solved.
The video then continues to show a series of acts of kindness, varying from live action clips to animated scenes.
There will be a total of nine scenes created by eight different artists, and they will all celebrate the hardworking creative industries which have been adversely hit by the coronavirus pandemic.
This year the advert, for the first time, includes a specially commissioned song called A Little Love, which was written and recorded by soul singer Celeste.
