Finlay Wilson has been stirring up a storm with his unique Yoga sessions, sparking a new craze called kilted yoga.
His videos have racked up over 56 million views and judging by Holly Willoughby’s face, it was easy to see why.
While the mother-of-three flicked through Finlay’s new book, aptly titled Kilted Yoga, the author asked: “What bit did you like best?”
Blushing, she replied: “I’m not allowed to show it because we have to censor it.”
Finlay bared his torso as he was joined by his class of fellow kilted yogees who casually stretched alongside the backdrop of the gorgeous Scottish Highlands.
“Are you not cold?” Holly asked, with a cheeky glint in her eye.
However, Finlay soon turned up the heat as he began to demonstrate his moves, bending his legs around his head, waving his feet in the air before flashing his special This Morning pants.
“Thank goodness for those pants,” Holly shrieked. “That was wonderful. You’ve inspired us all.”
The excitement came after Phillip Schofield went to war with Jenson Button at the beginning of the show.
This Morning airs weekdays at 10.30am on ITV.