The past year has changed a lot about how businesses interact with their customers. In person shopping took a backseat, meaning online shopping was more prevalent than ever before. Consumers began to conduct more research before making a purchase, trying out new brands (as well as their staple brands) throughout the pandemic.
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To help keep consumers interested and stay relevant, businesses have had to adapt. In addition to updating their website and consistently posting on social media, many are pouring all their time and energy into improving their customer experience. And those who have, have seen it payoff in droves.
From updating their marketing strategy to creating a 24/7 customer service team, there are plenty of opportunities to improve your business’ CX. To learn more about what consumers are looking for from brands and tips on how to take your CX strategy to the next level in 2021, check out the infographic below from Chattermill