IHOP changed its name to IHOb to promote its new burger menu. They’re shockingly good.

Hollis Johnson/Business Insider IHOP‘s decision to rename itself IHOb, or the International House of Burgers, infuriated many customers.  We were skeptical of IHOP’s ability to craft burgers that matched its pancakes in quality.  But after trying the new burgers (with a side of pancakes), we were IHOb converts.    IHOP’s rebrand as IHOb — International […]

IHOP is changing its name to IHOb — I visited the restaurant and saw a big hint that the ‘b’ stands for ‘burgers’

Hollis Johnson IHOP announced last week that it was changing its name to the mysterious “IHOb.”  I visited an IHOP, where they already had signs up potentially revealing the surprise: The ‘b” is for “burgers.” It doesn’t look like the classic menu is going anywhere, though, so you can still get your pancakes.  On Wednesday, […]